Skip to main content

Thank you for submitting your contact form.

We’ll be in touch very shortly. In the meantime, please feel free to explore some of our insights!


At CGA, we are continually thinking, creating and sharing. Read some of our insights from the field.

Why empathy requires listening on a meaningful level

| Insights | No Comments
Language, listening and cultural context: why words matter    Much of creating, understanding and improving customer experience, particularly at the point of research, is about listening. What's said, what's not…

How much customer research really gets used?

| Insights | No Comments
How much customer research really gets used?    At CGA one of the things we're really passionate about is tying customer insights to action. It's not enough to do research…

Strictly Empathy!

| Insights, News & Events | No Comments
Is empathy the greatest disruptor for modern businesses?   In 2021, Rose Ayling-Ellis left Strictly Come Dancing viewers breathless when she danced to Symphony by Clean Bandit. A brief interlude…

Call us:

+44 (0) 1483 209 586


Find us:

CGA, The Granary,

High House Farm, Gomshall Lane,

Shere, GU5 9BU


For enquires from GCC Countries:

Knowledge Group

Tel: +971 2 501 5454
Fax:+971 2 586 6782