Leading customer experience consultancy CGA today announced that it has formed a strategic partnership with global strategic insight and customer analytics group STRAT7. The partnership will enable both businesses to expand the range of services and to offer strategic and transformational solutions to their prospective clients.
Commenting on the collaboration, STRAT7’s Group CEO Barrie Brien says: “We are delighted to be able to offer CGA’s significant expertise in customer experience to our client base, in particular their proprietary Heartbeat experience mapping methodology which has supported leading global brands to transform customer outcomes”.
In turn Chris Garthwaite, Founder & CEO of CGA says: “STRAT7 already provide CGA with cutting-edge insight programmes, and therefore we are very excited to be able to collaborate to bring our combined solutions to market”.
STRAT7 specialises in Always On Customer-Centric growth, helping many of the world’s most ambitious brands understand, predict and act on change through technology-powered data and insight solutions. Headquartered in London, the group consists of five dynamic agencies, with 400 people across 12 locations in Europe, US and APAC.
CGA advise on customer experience consulting with clarity and authority. CGA work across a wide range of sectors and countries, supporting businesses on their journey to customer-centricity, by gaining a deeper understanding of their customers’ demands and needs in an ever-changing world. CGA’s work also shines a spotlight on employee engagement, and internal capability and maturity.
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